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Studiu de caz · Agricultură · Derecske, Hungary

Direct de la sursă, nu din gură în gură: cu CHEQ, Bold Agro ajunge simultan la toate sectoarele sale.

Bold Agro’s roughly 150 permanent employees work on four pig farms, in orchards, at the DÉR Juice processing plant and at the Almavirág restaurant, joined by 100–120 seasonal workers a day in season. Information used to reach them by word of mouth down the management chain; since summer 2024, CHEQ – running in-house as Boldbot – reaches everyone at once.

„Ne bucurăm că am găsit această aplicație, pentru că ușurează mult comunicarea: funcționează mult mai bine decât înainte și este mult mai clară. Noile funcții și dezvoltarea continuă ne surprind mereu, pentru că fiecare noutate aduce un mic plus la ce avem deja.”
dr. Szabó Viktor · Director general și proprietar, Bold Agro

Cifre-cheie

1–2 days
for an employer certificate, from request to the signed copy in hand
estimated, in working days – previously 3–4
24/7
lunch ordering and cancelling in the app
evenings too – group leaders no longer compile lists
Day 1
onboarding: training and tests on the first working day
safety, ethics, environment – instant feedback to management
5 → 1
sectors on one shared channel
community building: sharing information brings the scattered sectors closer together

Valorile marcate „estimate” sunt estimările proprii ale clientului, nu date măsurate.

Cum îl folosesc

Lunch for the pig farm – ordered directly in the app, not through the managers

Situație
Food can’t be brought into the pig farm, so the company provides lunch from its own Almavirág restaurant. Lunch used to be ordered through the managers: group leaders collected the orders and wrote them up.
Soluția CHEQ
Employees place and cancel their orders in Boldbot, even in the evening, as the app is available 24/7. The restaurant gets an instant notification about every order and cancellation.
Efect
The restaurant knows exactly how many portions to prepare each day, and group leaders have gained time: compiling the orders is no longer their job.

Employer certificates in hand within 1–2 working days

Situație
Requests for an employer certificate used to pass through several people before reaching HR, so 3–4 working days could pass between the request and the signed copy.
Soluția CHEQ
Employees submit the request directly in the app, and it goes straight to HR through the system. Group leaders don’t need to be involved.
Efect
Today the employee holds the signed certificate within 1–2 working days of the request (estimated).

Onboarding on day one: training and a test

Situație
New joiners have to learn the key safety, ethics and environmental rules on their very first day, and management needs to know it happened.
Soluția CHEQ
They receive the training videos and the matching tests on their first working day, and a QR code in the new-hire handbook leads to the app download. Sector-specific training videos exist too, for example for horticulture.
Efect
New colleagues know the essentials right away, and management gets instant feedback from the tests.

Every sector reaches the information and features that apply to it

Situație
People in pig farming, crop and fruit growing, the processing plant and the restaurant need different information, and in the satisfaction survey they said they knew little about each other’s work.
Soluția CHEQ
The menu is filtered by sector: lunch ordering, for example, appears only for pig farming, and horticulture training videos only for horticulture. A monthly sector news update presents the other sectors’ work and results.
Efect
Everyone sees what applies to them, and the monthly sector news builds community across the sites.

Lunch ordering in the app

Ordered in the evening, seen by the kitchen instantly

9:40 pm
B

Boldbot · Lunch order

Pig farming · available 24/7

Tomorrow’s menu is available

Tomorrow’s lunch · Thursday

Hi Bence! What would you like tomorrow?

Menu A

Goulash soup · fried chicken, rice

Menu B

Vegetable soup · paprika potatoes

Place order
Menu A, please

Order placed

Thursday · Menu A

Cancel

Restaurant · kitchen

Tomorrow's orders · Thursday

41 portions

Menu A24
Menu B17

Latest activity

  • Tóth Ádám cancelled · Menu BCancelled21:52
  • Kovács Bence · Menu ANew21:40
  • Kiss Réka · Menu B21:12
  1. 19:40 pm — Bence orders tomorrow’s lunch from his phone
  2. 2The kitchen sees the new order instantly
  3. 3Cancellations go through the app too — the daily count stays exact

Illustrative mock-up — the interface, names and menu are invented.

Punct de plecare

In the employee satisfaction survey, which the company runs twice a year, colleagues said communication was missing between sectors, and even between leadership and employees.

Across sites in four villages and five areas of activity, information didn’t reach everyone at the same time or in the same form. It passed by word of mouth from leadership through sector managers and group leaders: slowly, and it could get distorted along the way.

Group leaders carried a lot of admin. They collected the lunch orders, and employee requests such as employer certificates also went through them.

Cum ajunge mesajul la colegi

Drumul mesajului înainte și după CHEQ. Înainte, mesajul conducerii ajungea la angajați prin șeful de sector și șeful de echipă și se distorsiona pe drum: din „Forum al angajaților vineri la ora 14:00, la restaurant” rezulta în final „Vineri nu e prânz?”. Astăzi, același mesaj ajunge simultan și neschimbat la toate cele cinci sectoare: creșterea porcilor, cultura plantelor, pomicultură, unitatea de procesare și restaurantul.

Implementare și adoptare

The company introduced CHEQ – Boldbot, as it is called in-house – in summer 2024. Since then, messages reach every sector and site at once, directly and accurately.

New colleagues first meet the app in the new-hire handbook: a QR code leads to the download, and the handbook encourages them to use it freely. Employee purchases are available in the app too: colleagues order apples, fruit and fruit juice there as well.

Games are colleagues’ favourites, such as the Advent calendar and the World Cup tipping game.

The collaboration is ongoing: the company regularly comes up with new needs – lunch ordering was built that way – and the CHEQ team responds to requests within a day.

Lecții

  1. Ask your employees. The satisfaction survey showed where information got stuck, and that is where the rollout started.

  2. Where a process gets stuck with the group leader, the app gives them time back too. The lunch list and the certificates no longer go through them.

  3. Every sector needs something different. A filtered menu, their own training videos and monthly sector news: everyone gets what applies to them.

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